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Frankfurter Rundschau - Logo

FR Chistmas Promotion

Promotion
Social Marketing
Graphic
Online
People
ENVY Project - FR Chistmas Promotion

As the winner of a highly competitive pitch, envy executed a BTL marketing campaign for Frankfurter Rundschau, a new client in the media industry.

ENVY Project - FR Chistmas Promotion - Image 1
ENVY Project - FR Chistmas Promotion - Image 1
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ENVY Project - FR Chistmas Promotion - Image 2

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ENVY Project - FR Chistmas Promotion - Image 3

After successfully participating in a national pitch, envy developed a regional promotional tour for the daily newspapers, Frankfurter Rundschau. The objective was to attract new customers during the Christmas season combined with community development on social media networks. The campaign included exclusive branded promotions for the holiday season and online sweepstakes with a digital Christmas calendar. A speciality of this campaign is the connection of online and offline activities with the use of tablets, which reached a much wider audience than those commonly associated with sweepstakes on social media platforms. This effect was enhanced by acquiring compatible regional cooperative partners.

ENVY Project - FR Chistmas Promotion - Image 2
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ENVY Project - FR Chistmas Promotion - Image 4
Frankfurter Rundschau - Logo

FR Chistmas Promotion

Promotion
Social Marketing
Graphic
Online
People
ENVY Project - FR Chistmas Promotion
close
ENVY Project - FR Chistmas Promotion - Image 1

As the winner of a highly competitive pitch, envy executed a BTL marketing campaign for Frankfurter Rundschau, a new client in the media industry.

After successfully participating in a national pitch, envy developed a regional promotional tour for the daily newspapers, Frankfurter Rundschau. The objective was to attract new customers during the Christmas season combined with community development on social media networks. The campaign included exclusive branded promotions for the holiday season and online sweepstakes with a digital Christmas calendar. A speciality of this campaign is the connection of online and offline activities with the use of tablets, which reached a much wider audience than those commonly associated with sweepstakes on social media platforms. This effect was enhanced by acquiring compatible regional cooperative partners.

ENVY Project - FR Chistmas Promotion - Image 1

Share on Facebook

Share on Facebook

Share on Google +

Share on Google Plus +

Share on Twitter

Share on Twitter
ENVY Project - FR Chistmas Promotion - Image 2
ENVY Project - FR Chistmas Promotion - Image 3
ENVY Project - FR Chistmas Promotion - Image 4
close
ENVY Project - FR Chistmas Promotion - Image 2
Frankfurter Rundschau - Logo

FR Chistmas Promotion

Promotion
Social Marketing
Graphic
Online
People
ENVY Project - FR Chistmas Promotion
close
ENVY Project - FR Chistmas Promotion - Image 1

As the winner of a highly competitive pitch, envy executed a BTL marketing campaign for Frankfurter Rundschau, a new client in the media industry.

ENVY Project - FR Chistmas Promotion - Image 1

After successfully participating in a national pitch, envy developed a regional promotional tour for the daily newspapers, Frankfurter Rundschau. The objective was to attract new customers during the Christmas season combined with community development on social media networks. The campaign included exclusive branded promotions for the holiday season and online sweepstakes with a digital Christmas calendar. A speciality of this campaign is the connection of online and offline activities with the use of tablets, which reached a much wider audience than those commonly associated with sweepstakes on social media platforms. This effect was enhanced by acquiring compatible regional cooperative partners.

ENVY Project - FR Chistmas Promotion - Image 2

Share on Facebook

Share on Facebook

Share on Google +

Share on Google Plus +

Share on Twitter

Share on Twitter
ENVY Project - FR Chistmas Promotion - Image 2
close
ENVY Project - FR Chistmas Promotion - Image 3
ENVY Project - FR Chistmas Promotion - Image 6
ENVY Project - FR Chistmas Promotion - Image 4
ENVY Project - FR Chistmas Promotion - Image 5
Frankfurter Rundschau - Logo

FR Chistmas Promotion

Promotion
Social Marketing
Graphic
Online
People
ENVY Project - FR Chistmas Promotion
ENVY Project - FR Chistmas Promotion - Image 1

As the winner of a highly competitive pitch, envy executed a BTL marketing campaign for Frankfurter Rundschau, a new client in the media industry.

ENVY Project - FR Chistmas Promotion - Image 1

Share on Facebook

Share on Facebook

Share on Google +

Share on Google Plus +

Share on Twitter

Share on Twitter
close
close
ENVY Project - FR Chistmas Promotion - Image 2
ENVY Project - FR Chistmas Promotion - Image 4

After successfully participating in a national pitch, envy developed a regional promotional tour for the daily newspapers, Frankfurter Rundschau. The objective was to attract new customers during the Christmas season combined with community development on social media networks. The campaign included exclusive branded promotions for the holiday season and online sweepstakes with a digital Christmas calendar. A speciality of this campaign is the connection of online and offline activities with the use of tablets, which reached a much wider audience than those commonly associated with sweepstakes on social media platforms. This effect was enhanced by acquiring compatible regional cooperative partners.

ENVY Project - FR Chistmas Promotion - Image 5
ENVY Project - FR Chistmas Promotion - Image 2
ENVY Project - FR Chistmas Promotion - Image 3
ENVY Project - FR Chistmas Promotion - Image 6