yoko ono

digital campaign

For the Yoko Ono exhibit at the Kunsthalle Schirn, we conceived an app with integrated sweepstakes for the Frankfurter Allgemeine Zeitung.

what we


We provided cultural sponsoring support to the F.A.Z. for an integrated event marketing campaign. An app was developed with which the user could create artistic e-cards, which could then be sent directly to artist Yoko Ono. Parallel to this, the digital submissions also served as a creative competition. The visitors can also use the terminal at the exhibit to access the app. This campaign was one of the most successful community development promotions.