i'm reading my paper

digital campaign

For the Frankfurter Allgemeine Zeitung we conceived a digital summer campaign and were responsible for the design and implementation of the landing page.

what we

did

Summer is the time to travel, and this is when many subscribers cancel their daily orders. In order to counteract this, we created a digital summer promotion for Frankfurter Allgemeine Zeitung readers to continue reading their paper via mobile device. Along with the design for the mailing, newsletter and web banner, we were also in charge of creating the print advertisements.